The U.S. Chamber of Commerce is rolling out a series of television ads in competitive House races, including a 30-spot in the Sacramento region encouraging voters to support former Republican Rep. Doug Ose.
Ose, part of a trio of GOP challengers to Rep. Ami Bera, D-Elk Grove, is portrayed in the upbeat ad as a businessman with close ties to the region — echoing major themes of his campaign.
"As a small business leader, Doug Ose created jobs in Northern California," states the ad set to air across suburban Sacramento's 7th district. "As our congressman, Doug Ose fought for families and jobs.
"We need a leader in Washington who gets things done. We need Doug Ose: a local leader with a proven record."
While the ad does not mention Ose's opposition to the health care law (some of the other chamber spots do), a group webpage established for the candidate reflects his view on the issue as well as his position on lowering taxes and reducing regulations.
The chamber is reportedly spending more than $3 million to air the ads on behalf of 11 House and 2 Senate candidates. The total buy in the region was not immediately available Tuesday.
Ose, with his 92-percent rating from the organization, is getting its pre-primary nod over Republicans Igor Birman and Elizabeth Emken. Birman has received modest outside support in the form of phone calls, mailers and internet advertisements from tea party-aligned and gun-owners groups.
The chamber rollout, which includes a spot championing Rep. David Valadao, R-Hanford, is among the first signs of what is expected to be a surge of television advertising in the Central Valley. Valadao is being challenged by Democrat Amanda Renteria.
PHOTO: Congressional candidate Doug Ose speaks at an Arden Arcade Rotary Club luncheon at Ruth's Chris Steak House on March 18, 2014. The Sacramento Bee/ Renee C. Byer