Appetizers
June 16, 2008
Yogurtagogo Strikes a Chord

Thumbnail image for IMGP3062_edited.JPGFor Sacramento's newest frozen-yogurt shop, Eric Heffel's timing couldn't have been better. It was hot Saturday night. Thousands of people were in midtown for the monthly Second Saturday art walk. And one of the stops for the new Second Saturday shuttle was right in front of his door at 19th and L.

Thus, the crowd inside Yogurtagogo was thick, happy and hungry, to judge by the number of people filling tubs of raspberry pomegranate, peanut butter, chocolate and mango tart frozen yogurt at 43 cents per ounce. Heffel had opened the shop at about 7 p.m. and within two hours it clearly had been discovered.

Heffel, of El Dorado Hills, who has been working in heath-care information technology, will be serving six flavors a day, including one non-dairy flavor for lactose-intolerant customers (pineapple Saturday night). The shop is the first of what Heffel hopes will evolve into a chain.

Yogurtagogo, 19th and L, is to be open 11 a.m.-11 p.m. daily, perhaps later weekends, said Heffel; (916) 346-4649.

About Comments

Reader comments on Sacbee.com are the opinions of the writer, not The Sacramento Bee. If you see an objectionable comment, click the "report abuse" button below it. We will delete comments containing inappropriate links, obscenities, hate speech, and personal attacks. Flagrant or repeat violators will be banned. See more about comments here.

What You Should Know About Comments on Sacbee.com

Sacbee.com is happy to provide a forum for reader interaction, discussion, feedback and reaction to our stories. However, we reserve the right to delete inappropriate comments or ban users who can't play nice. (See our full terms of service here.)

Here are some rules of the road:

• Keep your comments civil. Don't insult one another or the subjects of our articles. If you think a comment violates our guidelines click the "report abuse" button to notify the moderators. Responding to the comment will only encourage bad behavior.

• Don't use profanities, vulgarities or hate speech. This is a general interest news site. Sometimes, there are children present. Don't say anything in a way you wouldn't want your own child to hear.

• Do not attack other users; focus your comments on issues, not individuals.

• Stay on topic. Only post comments relevant to the article at hand. If you want to discuss an issue with a specific user, click on his profile name and send him a direct message.

• Do not copy and paste outside material into the comment box.

• Don't repeat the same comment over and over. We heard you the first time.

• Do not use the commenting system for advertising. That's spam and it isn't allowed.

• Don't use all capital letters. That's akin to yelling and not appreciated by the audience.

You should also know that The Sacramento Bee does not screen comments before they are posted. You are more likely to see inappropriate comments before our staff does, so we ask that you click the "report abuse" button to submit those comments for moderator review. You also may notify us via email at feedback@sacbee.com. Note the headline on which the comment is made and tell us the profile name of the user who made the comment. Remember, comment moderation is subjective. You may find some material objectionable that we won't and vice versa.

If you submit a comment, the user name of your account will appear along with it. Users cannot remove their own comments once they have submitted them, but you may ask our staff to retract one of your comments by sending an email to feedback@sacbee.com. Again, make sure you note the headline on which the comment is made and tell us your profile name.

hide comments
blog comments powered by Disqus


Recommended Links

FOLLOW US | Get more from sacbee.com | Follow us on Twitter | Become a fan on Facebook | Get news in your inbox | View our mobile versions | e-edition: Print edition online | What our bloggers are saying

May 2013

Sun Mon Tue Wed Thu Fri Sat
      1 2 3 4
5 6 7 8 9 10 11
12 13 14 15 16 17 18
19 20 21 22 23 24 25
26 27 28 29 30 31