The Swarm

Mix it up with The Bee's editorial board.

March 15, 2010
Suggest campaign slogans for Meg Whitman, Steve Poizner
California Governor2.jpgHundreds of readers responded two weeks ago when The Swarm solicited less-than-serious campaign slogans for Jerry Brown upon his official entry into the governor's race.

But why should Jerry get all that free advice?

Meg Whitman and Steve Poizner are in desperate need of slogans. (Meg's is "A New California." To which we say, "zzzzz.")

So before this campaign goes further, let's harness our collective brainpower on behalf of these two candidates.

Here's some offerings from this corner:

Whitman: Money that experience can't buy

Poizner: Because only a nerd can save California

Whitman: Untainted by politics or the ballot box

Poizner: You'll flip for this flop


Surely you can do better. Using the format above and the comments box below, offer us your campaign slogans for each candidate. We'll run the best in Sunday's Forum Section.
March 2, 2010
Suggest your own Jerry Brown campaign slogan
cv_pic_74.jpgJerry Brown is slated to announce his candidacy for governor in three hours, which gives you and me a little time to suggest possible campaign slogans for the 71-year-old former governor who wants to be governor again.

Jerry's current Web site includes the slogan "standing-up for Californians," but that is unlikely to last. The slogan is problematic on at least two fronts.

For one, there is no need for the hyphen between 'standing' and 'up.' (Jerry needs an editor, as do we all.)

Secondly, it suggests a subtle bias against people who can't stand up. What does Jerry have against people who are immobile?

There are endless possibilities for a truly original Jerry Brown campaign slogan. Here are a few. Feel free to suggest others.

"Fighting for California even before Cheap Trick was a band"

"Still Zen after all these years"

"Why Gerrymander when you can Jerrymander?"

"A retread we can believe in"

"Back to the future with Brown"

Surely you can improve on this batch. Post your suggestions below.


About The Swarm

The Swarm is written by members of The Sacramento Bee's editorial board. They meet daily and are separate from the newsroom. Views included here are those of individual writers, and do not necessarily reflect those of a majority of the board or the positions expressed in The Bee's editorials.

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