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August 18, 2006
Fresno, the JV team

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That lonesome road that is Highway 99, linking Sacramento to Fresno, has been well traveled of late by TV news people - after all, whenever there has been an opening in the past year, our local media outlets are saying "Fres-Yes" to talent from that Central Valley metropolis.

First, Channel 13 stole anchors Brandi Hitt and Lisa Gonzales from stations in Fresno. Then, Fox40 tapped Fresno news producer Tom Burke as its new news director. Burke turned around and hired Kye Martin from his old Fresno station, KMPH. Martin started at Fox40 this week.

And now, Channel 3 has raided KSEE in Fresno, hiring reporter Sharokina Shams (pictured at right). Shams covered city hall for the station and will be the new Modesto bureau reporter for KCRA. (Jim Stimson, Channel 3's assistant news director, says Grace Lee has been re-assigned to work out of the station's Sacramento newsroom.)

Shams is a refugee from print media. She once worked for the Modesto Bee and the Lodi News-Sentinel.

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